2009 Retail Beef Backer® Award Winners
The 2009 Retail Beef Backer Award winners included Sendik’s Food Markets, Southern Family Markets, Harris Teeter Supermarkets and Supervalu, Inc.. Read below to learn more about the 2009 winners.
Innovator of the Year, SUPERVALU
SUPERVALU was recognized as a retailer who is an innovative leader in the industry through marketing, merchandising and the promotion of beef.
Mid-size Retailer, Southern Family Markets
This Southern Family Markets (SFM) was recognized as the winner of the Retail Beef Backer Award in the midsize chain categry for their commitment to outstanding beef marketing and merchandising programs.
They have done an outstanding job of promoting beef throughout their locations, participating in several beef checkoff-funded programs such as Slice 'n Save, Bargain Beef Bundles and Beef Value Cuts.
Independent Retailer, Sendik's Food Markets
Sendik’s Food Markets was awarded the 2009 Retail Beef Backer Award in the independent category for their commitment to outstanding beef marketing and merchandising programs.
Sendik’s Food Markets has been the source of the finest quality meats for four generations. Their mission is to “provide their customers with the best grocery shopping experience period.” Sendik’s has eight stores located in Milwaukee and Southeast Wisconsin.
Sendik's increased beef demand through several 2009 promotions including participation in beef checkoff-funded programs and promotions, introducing new cuts, utilizing the Recipes & Photography section and promoting their well-known varieties of lean ground beef and gourmet burgers.
Large Chain Retailer, Harris Teeter Inc.
Harris Teeter won the 2009 Retail Beef Backer® Award in the large chain category. Headquartered in Matthews, NC, it employs more than 21,000 associates and has 194 stores in North and South Carolina, Virginia, Georgia, Tennessee, Maryland, Delaware, Florida and the District of Columbia. The company was recognized for their outstanding beef marketing and merchandising.